COVID-19 is the greatest global humanitarian challenge which is now spreading very fast in India. More than 62.3Cr cases are registered till now.This figure is when the whole country is in the position of lockdown.Lockdown is very helpful to suppress the spread of the COVID-19 disease.
Everyone is forced to stay in their home and it cause a huge impact on the economy of the country.
The Coronavirus is affecting both, small and big businesses. Many people become homeless due to a lack of employment.
Apart from this, we have an online world. Today most people are dependent on the online world, whether it is shopping, food, or tour. Even people are dependent on the online industry for their medicines. So, people order online.But they also suffer some problems due to a country being shut down and only a few industries having permission for delivery.
In such a situation, it is difficult to find out how much damage has been made to these businesses. We can only guess by looking at the situation today. In this article, we are going to discuss Are online industries suffering in lockdown.
So let’s move to one by one field –
E-commerce is a very big platform that is spread like a net. As soon as the cases are increasing, the government stops the delivery of goods and they are suffering losses due to the lockdown. In such a situation, work is affected due to a shortage of labor because people are migrating to their home town.
The government does not allow the delivery of some essential items. The government does not allow delivering any heavy items like electronics, and mobile. In such a situation, companies are incurring huge losses.
Food is essential for all. Mostly people love fast food. Due to the lockdown, this time food delivery order intake is low and all restaurants and bars are shut.
Some food delivery company has been given delivery exemption in some places but the cases are fewer. They only allow delivering only daily goods.
This pandemic has had the biggest hit on the travel industry because the movement of people from one place to another is completely closed, and even the railways and flights are temporary ban.
So, their sales have plummeted to zero. Seeing the increase of cases in the country, for the time being, some hotels are being converted into quarantine centers.
Today all school colleges are not open and children are being advised to stay at home, so the trend towards children’s online learning is increasing.
Due lockdown children are learning new and interesting things other than studies. So it can be said that this industry has gained some profit in the meantime.
Digital entertainment is evergreen and people are enjoying this at home. Everyone is imprisoned in their homes, they have no other option . Especially the old age people are taking advantage of this. There are some apps like Hotstar, Voot, etc from which we can see and enjoy the channel too. These channels are paid. Today people are sitting at home and enjoying it very much.
The trend of social media is from the beginning itself, but the craze is the most awakening among the youth. Today, most people are using social media, whether it is a news share or video call, or advertisement. Social media is the most beneficial at this time.
Today’s tragedy teaches many things to us and especially the value of our health. It also tells us that we are not ready to fight against such a health crisis. Initially, there was a shortage of masks and sanitizers, but gradually everything is improving. The production of ventilators is increasing day by day, and even robot-making is also in progress which can help us in this health crisis.
E-consultation is increasing and online medicine delivery is working. This means that the demand for this industry is increasing.
It is as it is, there is no effect. People are using it in the same way, rather than people using it more. The use of digital payment is increasing day by day because of the outbreak of this virus. People are afraid to touch things because touching things is increase the cases and cash transactions can also increase it. In this case, digital payment is a blessing.
Logistics is completely affected, e-commerce delivery is the biggest reason and all border sealing is also a reason. A lot of logistics is being given a little relaxation, but it is still low and affects the revenue because only a little part of it is in use.
In this way we saw above that all our industry is not completely affected by this, some are benefited and some are damaged.
Let us understand through a chart how much effect has been done on which sector with the help of the score given to it … let’s begin
|Sector||Key companies||Impact||Impact score|
|E-commerce||Flipkart, Amazon, Snapdeal, Lenskart, Nykaa||Highly affected||4/5|
|Food||Swiggy, Zomato, Grofers, BigBasket||Partially affected||2/5|
|Travel||Oyo, Treebo, MakeMyTrip, GoIbibo, Ixigo, RedBus, Travel Triangle||Fully affected||5/5|
|Education||Byju’s, Unacademy, Vedantu, Toppr, GradeUp||Not affected||1/5|
|Digital Entertainment||TikTok, Netflix, Hotstar||Not affected||1/5|
|Social media||Facebook, Twitter, Instagram||Not affected||1/5|
|Health||1Mg, Practo, Medlife, Portea Medical, Lybrate||Less affected||2/5|
|Digital Payments||PhonePe, Paytm, Google Pay, Bharat Pay||Less affected||2/5|
|Logistics||Delhivery, Ecom Express, Locus, Rivigo, Blackbuck, Shadowfax||Highly affected||4/5|
We know the ongoing coronavirus pandemic is impacting every part of our lives due to the lockdown. At this stage, we have to decide how we can make our lives better… Of course, this has wide-ranging ramifications for marketing, advertising and e-commerce, travel, and entertainment… But all this is only for a short time, these miseries will be licked soon and we will see a new dawn for this, we have to wait at home.
So please Stay home,save lives!.