If you’re looking for a Moosend review that will help you decide whether it’s the perfect email marketing and marketing automation platform for you, then you came to the right place.
In this article, you’ll learn why Moosend is an excellent tool if you’re delving into email marketing and lead generation, whether you’re a Fortune-500 or an SMB.
If you’re looking to minimize friction with a tool that has a short learning curve, but can give you insights into your audience’s preference, then you’ll find this email marketing and marketing automation platform to be very useful.
So, let’s begin.
- What is Moosend?
- Why is it used?
- Moosend pricing plans
- Moosend features
- Advantages of using Moosend
- Comparison with Moosend’s competitors
- The Takeaway
What Is Moosend?
Moosend’s platform is an all-in-one email marketing tool that can help you with most of your digital marketing endeavors. From using subscription forms and landing pages that can help you generate leads and build your email list from scratch to automating your email marketing tasks and creating reports that help you make educated decisions, this email marketing tool promises to boost your endeavors.
Why Is It Used?
Moosend’s platform offers features that can cover most marketing needs a brand may have.
The first feature a marketer may need is a Drag-and-Drop email editor that requires zero HTML knowledge. There’s an extensive email template library with countless personalization options for marketers who don’t want to focus on email design. The platform also offers lead generation tools like subscription forms, optimized landing pages, and ready-made automation recipes to streamline your actions.
Another thing Moosend’s email marketing platform offers is personalization and laser-focused segmentation options, and behavioral analytics. Real-time analytics will help you make the right decision at the right time by tracking the metrics that matter, like the email opens, clicks, and social shares, right at the moment they change.
Moosend Pricing and Plans
Moosend’s pricing plans are three. Before I continue, I should mention that a subscriber can be in multiple email lists and still count as one subscriber.
First of all, the Free Plan is free forever and covers more than most features. It covers up to 1,000 subscribers and offers unlimited emails. You can sign up here, no credit card is required.
Secondly, the Pro Plan starts at $8/month – billed annually – and covers almost all features.
Thirdly, the Enterprise Plan is a custom plan that covers all features.
The main differences between plans lie in the lead generation features, as landing pages are available for paid plans only, as well as the SMTP server, and, of course, the size of your audience.
There’s a fourth option, called Moosend Credits, which is perfect for occasional senders. By purchasing credits, marketers and brands can spend as they go. Credits cover the same features as the Pro Plan, and they allow senders to pay only when they send email campaigns.
Moosend’s platform comes with a versatile toolset, able to help with all email marketing, reporting, and digital endeavors.
Email marketing-related features
- A Drag-and-Drop email editor that requires zero HTML knowledge
- Custom automation flows and ready-made automation recipes
- Personalized templates
- Segmentation templates
- Fully customizable email templates
- A/B testing options
- Free subject line tester
Lead generation related features
- Landing page templates
- A robust landing page builder
- Subscription form templates
Reporting & analytics related features
- Real-time analytics
- Recipient analysis
- Location tracking
- Overview of all marketing campaigns
- Device tracking
- More than 100 integrations
- Custom reporting
- Email and Chat support available for all plans
- Moosend’s help center and Moosend Academy to solve all questions
- Weather-based emails
- eCommerce AI
Advantages of using Moosend
- Moosend’s platform is straightforward and intuitively designed
- It has a short learning curve
- Moosend’s email and landing page templates are fully customizable
- There’s no need to give up your favorite tools, as Moosend’s platform offers more than 100 integrations
- Your email marketing campaigns can be fully automated
Comparison With Moosend’s Competitors
Mailchimp Vs Moosend
|Free Plan||Offers, but with limited emails||Offers, with unlimited emails|
|Customer Support||Chat and email||Chat, email, phone, webinars, tutorials, help center|
|Social Marketing||Has social marketing options||Doesn’t have social marketing options|
|Lead Qualification||Doesn’t offer lead qualification||Offers lead qualification|
|Affiliate Marketing Friendly||No||Yes|
Constant Contact Vs Moosend
|Key Features||Constant Contact||Moosend|
|Automation Options||Limited options||Customizable options and ready-made automation recipes|
|Customer Support||Phone, email, tickets||Live chat, email, phone, webinars, tutorials, help center|
Benchmark Email Vs Moosend
|Key Features||Benchmark Email||Moosend|
|Lead Generation Options||No||Yes|
|Monthly Email Sends||250 emails||Unlimited emails|
What is Moosend’s monthly cost?
Moosend’s plan is free forever and covers up to 1,000 subscribers. If you want to access core features, like landing pages or the SMTP server, then the Pro plan is for you. This starts at $8/month, billed annually.
Is there a maximum number of recipients?
Moosend is subscriber-based and each unique subscriber counts as one contact. This means that there is not a maximum number of recipients, as you can send unlimited emails to each contact, and each contact can be on as many lists as you’d like.
What are Moosend’s integrations?
Moosend is integrated with many popular tools, like Zapier, WooCommerce, Magento, and Elementor or Facebook Lead Ads. This allows a smooth transition from one tool to the other, while users can keep using their favorite applications.
How can I cancel my Moosend account?
You can cancel your account by sending an email to Moosend’s support team, and re-activate it 30 days after the original email if you change your mind. Accounts that haven’t been active for 300 days are automatically deactivated.
What does Moosend’s Free Plan cover?
Moosend’s Free Plan offers more than most features. Landing pages, the SMTP server, transactional emails, and a deliverability strategy are features not included in the Free Plan, amongst others.
Moosend’s all-in-one email marketing and marketing automation tool is one of the most affordable and easiest to use out there, with a feature-packed platform that is beneficial for all tiers and users.
The choice is yours!